The House of Packer: The making of a media empire

Description

This ebook offers a vivid look at the family that ruled the Australian news world for decades. Specifically, it explores The House of Packer: The making of a media empire by Bridget Griffen-Foley. The author shares how this dynasty built a massive network of papers and TV stations. Furthermore, she describes the grit needed to maintain such a huge public voice. Thus, it is an invaluable guide for fans of history and business.

Media in The House of Packer: The making of a media empire by Bridget Griffen-Foley

Bridget Griffen-Foley explains how the Packers used their wealth to shape public opinion. Consequently, the book traces the family’s rise from humble beginnings to great power. They looked for ways to control the news cycle nationwide. In addition, the text shows their focus on the social value of a strong press. Therefore, the reader learns the secrets of their amazing and bold creative career.

Power in the House of Packer: The making of a media empire by Bridget Griffen-Foley

The book focuses on why their vision was so vital for the growth of modern Australia. Primarily, the author describes the many fights for market share and political sway. Similarly, the pages share stories about their work with the nation’s leaders. She argues that a well-built company can change how a culture sees itself. Thus, the path of this influential family becomes very clear.

Key Themes and Historic Press

The author highlights many details about the work of this creative and gifted family. Specifically, readers can find these ideas within the book:

• Consolidated Press: The story of how they built a giant publishing house.

• TV Expansion: Their early role in bringing television to the Australian public.

• Political Ties: How they used their media reach to influence the government.

• Family Drama: A look at the shifts in power between the different generations.

Value of The House of Packer: The making of a media empire by Bridget Griffen-Foley

This volume acts as a vital tool for those who love the study of absolute power. Indeed, it provides a profound view of how one family changed the face of the news. Moreover, the simple language makes the history of the media empire very easy to grasp. Finally, it proves that a strong drive can build a legacy that lasts for years. It is a perfect choice for your digital shelf.