Description
The epic story of how Rupert Murdoch lost a fortune in China — and found a wife. Bruce Dover spent seven years as managing director of Murdoch’s Star TV in China, and in this fascinating insider account he tells the story of the media mogul’s attempt to conquer the Chinese market.
Starting his foray in the mid-1980s, Murdoch quickly discovered the rules were different: censorship battles, political maneuvering, and deals that evaporated overnight. First published by Viking in 2008, Dover’s book chronicles the billions spent, the lessons learned, and the human stories behind one of the most ambitious — and expensive — media adventures ever attempted. It also tells the story behind the headline romance: how Murdoch found a wife in Wendi Deng.
Candid, entertaining, and rich in insight, this is essential reading for anyone interested in China, the media business, and the clash of Western ambition with Eastern reality.
Rupert’s Adventures in China: How Murdoch Lost a Fortune and Found a Wife
Bruce Dover spent seven years as managing director of Rupert Murdoch’s Star TV in China — and in this fascinating insider account, he tells the story of the media mogul’s epic attempt to conquer the Chinese market.
Starting his foray into China in the mid-80s, Murdoch quickly discovered that the rules were different: censorship battles, political maneuvering, and deals that evaporated overnight. First published by Viking in 2008 (and in the UK by Mainstream in 2009), Dover’s book chronicles the billions spent, the lessons learned, and the human stories behind one of the most ambitious — and expensive — media adventures ever attempted. It also tells the story behind the headline romance: how Murdoch found a wife in Wendi Deng.
Candid, entertaining, and rich in insight, this is essential reading for anyone interested in China, the media business, and the clash of Western ambition with Eastern reality.
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