Creating a World Without Poverty

Description

What if business could solve poverty instead of just profiting from it? In Creating a World Without Poverty, Nobel Peace Prize laureate Muhammad Yunus — the founder of the Grameen Bank and the pioneer of microcredit — presents his boldest idea yet: social business.

A social business is a company designed to address a social problem rather than maximize profit. Drawing on real examples from Bangladesh and beyond, Yunus shows how enterprises providing nutrition, healthcare, and clean energy can sustain themselves financially while serving the poor. It is the groundbreaking sequel to his classic Banker to the Poor, going beyond microcredit to reimagine capitalism itself.

Published by PublicAffairs in 2007, the book argues that unleashing human creativity through a new kind of enterprise can make poverty a thing of the past — something to be seen only in museums. Inspiring, practical, and quietly radical, it is essential reading for entrepreneurs, students, and anyone who believes business can be a force for good.

What if business could solve poverty instead of just profiting from it? In Creating a World Without Poverty, Nobel Peace Prize laureate Muhammad Yunus — the founder of the Grameen Bank and the pioneer of microcredit — presents his boldest idea yet: social business.

A social business is a company designed to address a social problem rather than maximize profit. Drawing on real examples from Bangladesh and beyond, Yunus shows how enterprises providing nutrition, healthcare, and clean energy can sustain themselves financially while serving the poor. It is the groundbreaking sequel to his classic Banker to the Poor, going beyond microcredit to reimagine capitalism itself.

Published by PublicAffairs in 2007, the book argues that unleashing human creativity through a new kind of enterprise can make poverty a thing of the past — something to be seen only in museums.

Inspiring, practical, and quietly radical, Creating a World Without Poverty is essential reading for entrepreneurs, students, and anyone who believes business can be a force for good.